Pigby bank email and webpage

Emails and web pages for the RBS and NatWest new generation piggy banks. Aimed to encourage children to get into a habit of saving and learning about saving the fun way by playing with the Pigby’s Fair savings app.

As the audience was both parents and their children, the email and web pages were designed to be more graphic in order to attract a young reader; and informative to give details about the account to parents at the same time.

Role:  Email digital design and development;  GIF animation;  Web page digital design

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